Planet Love

Love Stories’ Approach Towards Sustainability

Love Stories is committed to spreading love around the world. As this romance grows into a flourishing brand, we aim to constantly challenge and improve the way we work. From how we design to the way we produce and collaborate, down to the final products in your lingerie drawer. We’re not perfect just yet, but would love to share some of the progress we’re making behind the scenes.

The First Layer: Our Products

All nominated materials and dyes that Love Stories uses meet the REACH-standard and are Oeko-Tex® certified non-toxic and free of harmful chemicals. Our laces are also Bluesign® certified. Additionally, we’re collaborating closely with our suppliers to develop conscious alternatives to our signature fabrics and lace, using ultra-soft recycled yarn. These yarns are GRS-approved and are repurposed from nylon and polyester textile waste, fishnets and plastic waste such as PET bottles. Most components we use in our products are made by our nominated suppliers, to ensure that each product feels and fits the same.

The first recycled Swimclub styles will be available in the Spring/Summer 2020 collection. Keep an eye out for the new hangtags that are attached to all recycled Swimclub styles. As of Fall/Winter 2020, these recycled fabrics will also be used in selected lingerie and cover-up styles.

Behind the Seams: People and Planet

All of our products are made in certified factories. This includes all phases of the production process: the material suppliers, printers and garment makers. Through independent third-party audits by BSCI and SMETA, as well as our team’s personal visits, we make sure that our partners continue to meet all social and environmental standards, such as fair salaries, decent working hours, no child labor and a healthy and safe working environment.

In 2019, we began shipping our garments in biodegradable plastic poly bags, which decompose quickly in landfills. All Love Stories web shop orders are shipped in FSCcertified cardboard boxes.

You've got the Love: What can you do?

After we worked our magic, the product finds its way to you. Taking good care of your newfound love will extend its lifespan significantly. The result? More quality-time together and less environmental waste.

Here are some tips and tricks that will keep your Love Stories item looking brand new: - Always follow the instructions on the individual care label for each product.

  • Use a washing bag for your intimates when laundering in the washing machine. This protects the fabric and minimizes the risk of damage to delicate items.
  • Washing in cold water (no warmer than 30°C) is better for the environment and better for your garments. This is particularly true for swimwear, which should be rinsed in cold water after each use. Using cold water helps reduce color fading and uses less energy at the same time.
  • To remove wrinkles, we recommend freshening up your garments as you refresh yourself: hang them in the bathroom while you take your shower. The steam produced is enough to smooth out most fabrics.

Are you longing for a new affair? Please don’t throw your old love in the bin; rather, donate your love-worn garments to a local charity or a friend.